01
Connect Everything
Your TMS, ERP, telematics, IoT, EDI. All of it. Truzer aggregates the complex and maps it into a single unified ontology. No rip-and-replace. No 18-month implementation. Your systems keep running.
USE CASE
· FREIGHT OPTIMIZATION SOFTWARE
Freight optimization software that cuts empty miles by 50%.
Freight optimization software built for VPs of Logistics, Directors of Operations, and 3PL coordinators running mixed fleets. Every load, lane, asset, and driver scored against the operation as it is right now. No nightly batch. No data migration.
WHAT IT IS
What is freight optimization software?
Freight optimization software is a platform that scores loads, lanes, carriers, and exceptions in real time to cut empty miles and protect margin. It sits on top of a TMS, a WMS, an ELD, and customer EDI feeds, reading the data those systems already produce. Most platforms run a nightly batch refresh, scoring decisions against a snapshot pulled overnight. Modern freight optimization software runs on a live data layer, scoring decisions against the operation as it is right now. The output is dispatch and carrier decisions grounded in the live state of every load, lane, asset, and driver, not in last night's data.
What does freight optimization software actually do?
A modern freight optimization platform handles the parts of dispatch, carrier management, and lane planning that a TMS alone cannot score in real time:
- Backhaul matching. It pairs every outbound load with a probability-weighted return leg before the truck leaves, reducing empty miles across the network.
- Carrier scoring. It scores every carrier on price, on-time history, claim rate, and lane availability, updated weekly against your own claim and on-time data.
- Route and lane optimization. It builds and recomputes routes against live traffic, weather, and HOS, not yesterday’s average.
- Exception triage. It detects late shipments, missed appointments, and damage events at the geofence ping, triaging by severity before the customer calls.
- Load consolidation. It pairs small-parcel and LTL orders that share lane and time window, batched daily for cost-per-shipment improvement.
- Audit-ready decision trail. It logs every optimization decision with a timestamp, an actor ID, and an evidence hash, stored in an immutable ontology of the freight network.
Truzer is the freight optimization software built around the ontology, an immutable audit trail of every dispatch, carrier, and lane decision, grounded in the live state of the operation, not in last night’s snapshot.
FOUNDERS
Built by operators tired of optimizing on yesterday's data.
Craig and Michael have spent 10+ years aggregating the complex for 1,000+ organizations. In freight, the complex shows up as backhauls scored against last month's lane density, carriers ranked on vendor-reported numbers, and dispatchers calling drivers about exceptions the geofence already flagged hours earlier. Truzer.ai is what they built so the operators living with that reality every day stop optimizing on hope.
Book a Founder Call
THE PLATFORM
One Control Tower,
One Platform
Built for VPs of Logistics, Directors of Operations, and 3PL coordinators running empty-leg elimination at scale. Sits on top of your existing TMS.
01
Every Load, One Live Match
Pull every outbound load and every available return leg into one ontology. TMS load data, ELD pings, carrier capacity, lane density, and customer windows all land in the same workflow. No more "did anyone match this backhaul?"
02
Carrier Scoring On Your Own Data, Not Vendor-Reported
The AI Bot scores every carrier on price, on-time history, claim rate, and lane availability against your own freight. New scores compute weekly. The next tender goes to the carrier the data ranks highest.
03
Real-Time Exception Tower
Every late shipment, every missed appointment, every damage event surfaces in one control tower the moment the geofence pings. Triage happens before the customer calls.
04
Audit-Ready Decision Trail, Built At The Source
Every optimization decision gets a timestamp, an actor ID, and an evidence hash at the source. Events land in Truzer's ontology, a live digital twin of every load and carrier decision. When a customer asks why a load was assigned the way it was, the answer is one click back.
WHY TRUZER
Why use Truzer?
Two ways to run freight optimization in 2026. One of them is costing you.
Feature
Without Truzer
With Truzer
Backhaul matching
✕
Backhauls scored against last month's lane density
✓
Backhauls matched against live capacity before the truck leaves
Carrier scoring
✕
Carriers ranked on vendor-reported numbers
✓
Carriers scored on your own claim and on-time data, weekly
Exception detection
✕
Exceptions surfacing when the customer calls
✓
Exceptions surfaced at the geofence ping, not the customer call
Audit trail
✕
Optimization decisions that nobody can audit
✓
Every optimization decision logged with timestamp and actor ID
Margin impact
✕
Empty miles paid for in fuel, depreciation, and HOS
✓
Empty miles compounded back into margin
Deployment
✕
Months of integration before go-live
✓
Live in 48 hours, on top of your stack
Commitment
✕
Multi-year contracts and vendor lock-in
✓
Month-to-month, cancel anytime
Backhaul matching
Without
✕
Backhauls scored against last month's lane density
With Truzer
✓
Backhauls matched against live capacity before the truck leaves
Carrier scoring
Without
✕
Carriers ranked on vendor-reported numbers
With Truzer
✓
Carriers scored on your own claim and on-time data, weekly
Exception detection
Without
✕
Exceptions surfacing when the customer calls
With Truzer
✓
Exceptions surfaced at the geofence ping, not the customer call
Audit trail
Without
✕
Optimization decisions that nobody can audit
With Truzer
✓
Every optimization decision logged with timestamp and actor ID
Margin impact
Without
✕
Empty miles paid for in fuel, depreciation, and HOS
With Truzer
✓
Empty miles compounded back into margin
Deployment
Without
✕
Months of integration before go-live
With Truzer
✓
Live in 48 hours, on top of your stack
Commitment
Without
✕
Multi-year contracts and vendor lock-in
With Truzer
✓
Month-to-month, cancel anytime
Pick a side.
48 hours from now, your next dispatch is either still scored against last night or it is matched against the operation as it is right now.
HOW TO DEPLOY
From Fragmented to Transformed
Every business we’ve transformed over the past decade was inflicted with the same limitations. Here’s how we fix yours.
02
See Everything
Right away you’re immersed into a complete visual experience. Seeing everything a real time. Your whole operation, stupidly visible. Not yesterday’s report. Not a dashboard silo. The truth, live, now.
03
Know Everything
The ontology doesn’t just show your data. It maps how every asset, route, team, customer, and regulation connects to each other. When one thing changes, you already know what it affects. All truth. No fiction.
04
Act on Everything
AI agents monitor your operation 24/7. They flag exceptions, lock down compliance violations, send proactive customer updates, and surface revenue opportunities. Grounded in your ontology. Not hallucinated from generic training data.
DATA INTEGRATIONS
Built to extend your TMS, not replace it.
Truzer connects to McLeod, MercuryGate, SAP TM, Manhattan, Trimble, and any homegrown TMS via read-only credentials, an API key, or an EDI feed. The TMS keeps running. Your team keeps working. The ontology fills the gap between transaction records and operational reality.
THE DEEP DIVE
Logistics Optimization: The Operator’s Guide
Most logistics operations bleed margin in the gap between what the TMS knows and what the spreadsheet knows. Here is the seven-discipline framework that closes it
FAQS
Frequently Asked Questions
Q What is freight optimization software?
Freight optimization software is a platform that scores loads, lanes, carriers, and exceptions in real time to cut empty miles and protect margin. It sits on top of a TMS, a WMS, an ELD, and customer EDI feeds, reading the data those systems already produce. Modern freight optimization software runs on a live data layer rather than a nightly batch refresh, so dispatch and carrier decisions reflect the operation as it is right now.
Q How is freight optimization software different from a TMS?
A TMS is the system of record for loads, carriers, and freight billing. Freight optimization software sits on top of the TMS and scores the decisions the TMS executes. The TMS records what happened. Freight optimization software decides what should happen next, grounded in the live state of every load, lane, asset, and driver. Truzer reads from the TMS and writes optimization decisions back into it as structured records, so dispatchers see the recommendation in the system they already use.
Q How does Truzer improve carrier tendering without ripping out our TMS?
Truzer reads carrier performance from the TMS and the ELD, then scores every carrier weekly on price, on-time history, claim rate, and lane availability against your own freight. The next tender goes to the carrier the data ranks highest. The TMS still issues the tender, the carrier still hauls the load, and the audit trail of how the carrier was selected is logged in the ontology.
Q How does Truzer integrate with our existing freight stack without double-data entry?
Truzer sits on top of the TMS, WMS, ELD, and customer EDI feeds and ingests data through the existing API or flat-file connection. Optimization decisions, audit events, and exception flags flow back into the TMS as structured records, so dispatchers never re-key. Most carriers go live in 48 hours with no rip-and-replace. The integration covers the common freight stacks and adapts to custom builds on the same timeline.
Q Will the optimization decision trail hold up in a customer dispute or audit?
es. Truzer logs every optimization decision with a timestamp, an actor ID, and an evidence hash, stored in an immutable digital twin of the freight network. When a customer asks why a load was assigned the way it was, or an auditor asks how a carrier was selected, Truzer returns one indexed record per decision with the underlying data the AI scored. The audit trail does not get reconstructed because it was built at the source.
SEE IT LIVE
Stop optimizing on hope.
Book a call with Craig and Michael. Walk through your stack. See your own backhaul match, your own carrier scorecard, your own decision trail, running on Truzer.